Seasalt

In 1981 when the Chadwick family went into a little shop in Adelaide Street, Penzance, called General Clothing Stores, they had only gone in to buy some waterproof coats, but ended up buying the shop as well!

The shop sold traditional workwear, like fishermen's smocks, Guernsey pullovers and stripey tops, and within a few months they had moved down from the Midlands and were living in St Ives.

The three Chadwick brothers, Leigh, David and Neil, had worked in the family shop all their lives, on and off. When their dad, Don, passed away in 2001, the brothers decided to create a clothing brand inspired by all the things they love about Cornwall...and Seasalt was born!

Seasalt's products have a utilitarian feel but at the same time they only use the softest, most comfortable and beautiful fabrics available, and always speak of the beautiful place they live, and work, Cornwall.